CASIO G-SHOCK UK

E-commerce website for the most durable digital and analog-digital watches in the industry.

CASIO G-SHOCK UK

PROJECT OVERVIEW

G-Shock website moved to Magneto 2 platform and the user journey needed updating based on the previous website. Added the option to log in, more payment options, product search and updated filtering.

MY RESPONSIBILITIES

UI Design

TOOLS

Sketch and  Zeplin

 

 

THE IMPORTANCE OF PRODUCT SEARCH

People who use site searches are far more likely to purchase. I designed a smart self-learning search for the menu using Klevu integration plus an updated lister page and filters.

SHOPPING BASKET AND CHECKOUT

I updated the basket and checkout journey: I added PayPal and Amazon Payment options. Also added a dropdown basket to navigation for a quick overview.

MY ACCOUNT

The option to log in was another addition to the website where you can save your details, see previous orders and save watches to the wishlist.

CASIO G-SHOCK UK
CASIO G-SHOCK UK
CASIO G-SHOCK UK